Now THIS Is How You Do Viral Marketing

The following sexist, annoying ad turns out to be … Well, not what you’re expecting:


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Rather, it’s a viral video aimed at driving traffic to http://www.madisonproducts.com.au/site/, a facade that turns out to be the official Australian site of Mad Men.

Bravo.  Or brava – whatever’s applicable.

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This entry was posted on Thursday, April 30th, 2009 at 10:03 am and is filed under Et alia. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Comments

  1. Betsy says:
    April 30, 2009 at 10:34 am

    I want my Mad Men! Anyone know when the 3rd season starts?!?!?

  2. Chloe says:
    April 30, 2009 at 4:45 pm

    Hahaha, very clever! Bravo has been playing random episodes of Mad Men on Sunday nights and I am dying for the next season. I can’t wait.

    Don! *heart flutters*

  3. Articles about Viral Marketing as of May 1, 2009 | The Lessnau Lounge says:
    May 1, 2009 at 9:22 am

    [...] so on and so on.  Those that Twitter  engage in viral marketing every minute – all it takes Now THIS Is How You Do Viral Marketing – femmeiniste.com 04/30/2009 The following sexist, annoying ad turns out to be … Well, not what [...]

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